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What watches to buy, what watches not to buy, the history & current news on watches, trending topics, and interviews with extraordinary leaders in the watch industry.

A platform for EVERYONE who likes watches – no matter for what reason! I feel the watch community can sometimes be very competitive in terms of “who knows more” and trying to define, what a ‘true’ watch lover really is. We want everyone to feel welcome and not judged – talk about watches and have fun!